Tonte Bo Douglas is the founder of The Redditrepreneur, a platform helping brands understand what online communities say about them. He publishes research at blog.theredditrepreneur.com & runs Community Intelligence Audits at theredditrepreneur.com.
Reports
SpaceX’s decline from over $225 to the $150s is not primarily a stock market story. It is a community story. Across Reddit, X, YouTube comments, investor forums and broader internet discussions, the dominant shift is not a collapse in belief. It is a recalibration of belief. The community still
Community Intelligence
Understanding the conversations that shape brands before brands even realise they’re happening. Every day, millions of people discuss brands, products, industries and ideas without ever speaking to the companies behind them. They ask questions. Share experiences. Recommend alternatives. Celebrate great products. Complain about the poor ones. Predict trends. Challenge